About the brand

Draw your line

Oakley was founded by Jim Jannard in Southern California in 1975, starting with the Oakley Grip for motocross bikes. By 1983, the company introduced its first snow goggles, the O Frame, to the market. What began as a small operation selling motorcycle parts out of a car trunk has grown into a leading brand in sports performance eyewear. Oakley remains committed to innovation and pushing boundaries.

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Oakley athletes

Brand vision

Oakley Prizm lens technology

Prizm is an Oakley lens technology designed to enhance colour and contrast so you can see more details. Prizm snow lenses are built for specific wavelengths of light that reflect from snow. This helps improve clarity for detecting icy, packed, and powder surfaces. Allowing you to see clearly, react faster, and ride with confidence.

Goggles
Sunglasses

Line miner pro

ski goggle with the lens being taken out

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Helmets

Sunglasses

skier wearing oakley helmet

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skier holding oakley goggles

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